By measuring branded impression share, you can gauge how often you appear when your name is searched and fix gaps.

https://www.threads.com/@truenorthsocial/post/DWSAsAXmDMy?xmt=AQF0lAJSlJ1H9vYwKi_4tI9ckwsv_JH2eVYSv0VGxm4OXw

By measuring branded impression share, you can gauge how often you appear when your name is searched and fix gaps.