How to Explain 日本人 インスタ フォロワー to a Five-Year-Old

http://claytonpxob985.lucialpiazzale.com/the-most-common-complaints-about-insuta-forowa-gou-ru-ri-ben-ren-and-why-they-re-bunk

It is probably for The rationale that most of the readers will not be used to them either and there are cases you may unintentionally send customers for your competitors of they have got exactly the same names