In New York City, neighborhood SEO still functions: enhanced Google Company Profiles, area keywords
https://super-wiki.win/index.php/Does_Local_Search_Engine_Optimization_Still_Work_in_NYC%3F_Proven_Wins_with_Regional_Search_Engine_Optimization_NYC_and_GMB_Optimization_NYC
In NYC, neighborhood SEO still works: maximized Google Business Profiles, neighborhood keywords, and fresh testimonials assist businesses surface in Maps and the regional pack, recording high-intent mobile searchers even in hyper-competitive boroughs.