Traditional rank tracking is dead because the search results page has changed...

https://uniform-wiki.win/index.php/What_Does_Zero-Click_Mean_for_Enterprise_SEO_Budgets_in_2026%3F

Traditional rank tracking is dead because the search results page has changed for good. With AI Overviews causing a roughly 30% CTR drop across European markets, chasing vanity positions is a waste of time