When a Mid-Market Marketing Team Woke Up to Vanishing Traffic: Dana's Story

https://stateofseo.com/is-ignoring-ai-citations-holding-you-back-from-your-goals/

On a Tuesday morning, April 9, 2024, Dana — Marketing Director at a 120-employee B2B software company — opened Google Analytics and felt the floor tilt. Sessions were down 32% week-over-week